Bill Coughlin is a seasoned marketing and public relations professional with extensive experience helping businesses generate new revenues and acquire new clients in a wide variety of industry sectors, including accounting, consulting, legal and other professional services, software, telecommunications, computers, microelectronics, and publishing.
Bill Coughlin is currently a freelance writer and marketing consultant serving businesses of all sizes, non-profit organizations, and individuals in New Jersey and throughout the New York metropolitan area. Recent consultancy clients include MetLife, MarketingWerks, Pivotech Technologies, and Partnership for a Drug-Free New Jersey.
Previously, Bill Coughlin was Marketing Director for J.H. Cohn Accounting. He was responsible for directing marketing communications, public relations, messaging, thought leadership, brand management, copywriting, advertising, media relations, and sales promotion.
Additionally, Bill Coughlin was Marketing Director for Connell Foley, a prestigious New Jersey-based law firm, and Sr. Communications Manager for White & Case, a global law firm with more than 2,000 lawyers.
In the past, Bill Coughlin served as Director of Communications for Bowne & Co., the world’s largest financial printing company. He also has experience directing marketing communications and public relations for high-tech start-up firms.
Bill Coughlin spent fifteen years as a marketing communications and public relations professional with global communications giant, AT&T. Career highlights include:
- Successfully launching both a start-up software company and its flagship product at an international trade show with just a 60-day lead-time.
Directing the strategic planning and implementation of all marketing and communications activities for the "AT&T True Rewards" retention program for 17 million long-distance customers.
Serving as corporate speechwriter for AT&T executives.
Bill Coughlin's areas of expertise include resume writing, product and services marketing, communications plan development, marketing communications, copywriting, editing, marketing message development, thought leadership, brand management, advertising, public relations, media relations, employee communications, trade show and strategic event management, and web site content development.
Bill Coughlin holds a Bachelor of Arts degree in Communications from Fordham University.
Bill Coughlin welcomes the opportunity to earn your trust and deliver you the best writing, editing, and marketing services available anywhere. You can view Bill Coughlin's LinkedIn public profile by clicking here.
P.O. Box 6190
Hoboken, NJ 07030
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